TOUCHZEN ®
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/Jen-PT
/2026/
Client
Jen-PT
Timeline
Ongoing
Launch Year
2026
Jen: Your Physical Therapy App
Revolutionize your health with expert-led physical therapy. Designing a centralized digital experience to support a growing wellness audience. This project focused on organizing training, educational, and wellness content into a single, clear platform, allowing users to easily explore, access, and engage with resources designed to support long-term health and mobility.
Revolutionize your health with expert-led physical therapy. Designing a centralized digital experience to support a growing wellness audience. This project focused on organizing training, educational, and wellness content into a single, clear platform, allowing users to easily explore, access, and engage with resources designed to support long-term health and mobility.
/Project Goal/
Create a scalable and user-friendly content experience
Create a scalable and user-friendly content experience
The goal was to design a structured and intuitive content library that could evolve alongside Jen Esquer’s programs. This included defining a clear information architecture, improving content discoverability, and ensuring that content felt accessible and useful for users at different stages of their wellness journey.
The goal was to design a structured and intuitive content library that could evolve alongside Jen Esquer’s programs. This included defining a clear information architecture, improving content discoverability, and ensuring that content felt accessible and useful for users at different stages of their wellness journey.
/Results/
A clearer, more consistent content ecosystem
A clearer, more consistent content ecosystem
The final experience improved navigation, reduced friction when accessing content, and created a strong foundation for future growth. By centralizing resources and simplifying the structure, the platform now enables more consistent content delivery and a smoother experience for both new and returning users.
The final experience improved navigation, reduced friction when accessing content, and created a strong foundation for future growth. By centralizing resources and simplifying the structure, the platform now enables more consistent content delivery and a smoother experience for both new and returning users.
Strategy
Design
Branding
Development
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